Goodmans Gin, a modern site for an authentic product



An authentic gin brand from The Hague, handcrafted and made with passion

Suitable WordPress for Goodmans

Goodmans: Gin from our own soil, passionately manufactured in The Hague. However, Goodmans’ inspiration finds its roots in Key West, Florida. This southern tip of the US mainland is known for its relaxed and friendly atmosphere. That’s why Goodmans was looking for internet specialists who could translate the authenticity of this handmade Gin into a stylish and friendly website.

Convert website design

To avoid being tied to the restrictions of existing WordPress themes, we opted for a tailor-made website. First the designers of Studio van der Velde came up with the website design of Goodmans Gin. Secondly, Banyan developed the handmade WordPress theme. By linking design and development, we created an authentic website that matches the brand. The animated elements assemble an extra dynamic look.

Motion and animation

Timing and precision. This is what it’s all about at the site of Goodmans Gin. Design, animated images and short titles that enter the screen slowly make the website extra creative. Next to this, stylish call-to-action buttons grab the attention. In short we made sure that the classic images and subtle movements convey the ultimate Goodmans Gin feeling to the visitor.

Responsive Gin

The new Goodmans WordPress website looks classy on desktop, tablet and mobile. You can see the website is responsive because of the elements that shift and move depending on the resolution of your device. In addition, the information order changes depending on the size of your screen. For this reason you will always find the most important information at the top. Whether it is textual or visual.


WordPress website

The website is easy to maintain by the employees of Goodmans Gin. They can ad the information like text and images themselves. They manage this in the custom designed WordPress CMS.